Marketing Manager
Future Opportunity — Not Currently Hiring
Position Overview
NOCDOC is seeking an experienced Marketing Manager to develop and execute marketing strategies that increase brand awareness, generate qualified business opportunities, strengthen market positioning, and support organizational growth.
This role is responsible for building and managing marketing programs across digital channels, content development, sales enablement, brand management, and market engagement. The Marketing Manager will translate NOCDOC’s technical expertise across Network Operations Center (NOC), Security Operations Center (SOC), Service Desk, Managed Security Services, infrastructure engineering, and technology operations into clear business value for prospective and existing customers.
This role serves as the internal technology owner for NOCDOC’s corporate environment, ensuring systems are secure, documented, reliable, and aligned with organizational needs. The ideal candidate is technically capable, security-minded, detail-oriented, and comfortable balancing operational requirements with security best practices.
The ideal candidate combines strategic marketing experience with hands-on execution capabilities and has the ability to communicate complex technology solutions to business audiences.
Key Responsibilities
Marketing Strategy & Brand Management
- Develop and execute integrated marketing strategies aligned with business growth objectives
- Define target markets, buyer personas, industry segments, and messaging strategies
- Strengthen NOCDOC’s market positioning across managed services, cybersecurity, infrastructure, and technology operations
- Maintain consistent brand identity across websites, campaigns, presentations, sales materials, and client communications
- Monitor industry trends, competitive positioning, and market opportunities
- Develop messaging that communicates technical capabilities through measurable business outcomes
Content Strategy & Technical Thought Leadership
- Own content strategy and execution supporting brand awareness, demand generation, and customer engagement
- Develop technical and business content including articles, case studies, white papers, service descriptions, solution briefs, newsletters, presentations, and website content
- Partner with engineering, security, and operations teams to translate technical expertise into customer-focused messaging
- Develop thought leadership content related to cybersecurity operations, managed security services, infrastructure reliability, compliance readiness, security frameworks such as CIS Controls and NIST, and technology operations best practices
- Maintain content calendars and coordinate content development initiatives
Digital Marketing & Demand Generation
- Manage digital marketing programs including website optimization, search visibility, email campaigns, social media, and online engagement
- Develop campaigns designed to increase awareness, engagement, and qualified sales opportunities
- Monitor campaign performance and optimize activities based on analytics and business outcomes
- Support marketing automation initiatives, lead nurturing, and customer engagement programs
- Maintain accurate and compelling digital representation of NOCDOC services and capabilities
- Coordinate with external marketing partners, agencies, and vendors as needed
Sales Enablement & Business Development Support
- Partner with Sales leadership to develop materials that support prospect engagement and revenue growth
- Create sales enablement resources including capability presentations, service overviews, competitive positioning materials, proposal content, and customer-facing solution documents
- Support account-based marketing initiatives targeting strategic prospects
- Develop messaging that helps sales teams communicate technical value and differentiation
- Gather market intelligence and customer feedback to improve positioning
Customer Engagement & Market Presence
- Support customer communications, campaigns, webinars, events, and industry initiatives
- Promote organizational achievements, certifications, partnerships, technical expertise, and customer success stories
- Develop communications that strengthen customer trust and market credibility
- Support initiatives that improve customer retention and brand loyalty
Marketing Operations & Analytics
- Establish marketing processes, workflows, calendars, and reporting standards
- Manage marketing platforms, content repositories, and campaign resources
- Track key performance indicators including website performance, campaign engagement, lead generation, marketing pipeline contribution, and content performance
- Provide insights and recommendations to improve marketing effectiveness
- Maintain organized marketing documentation and assets
Required Qualifications
- 3+ years of experience managing marketing programs, content strategy, digital marketing, or B2B marketing initiatives
- Strong writing, editing, and communication skills
- Experience developing brand messaging and customer-facing marketing materials
- Experience managing multiple marketing initiatives and competing priorities
- Strong understanding of digital marketing concepts, analytics, and campaign measurement
- Ability to collaborate effectively with sales, technical teams, executives, and external partners
- Strong project management and organizational skills
- Ability to translate complex technical concepts into clear business value
Preferred Qualifications
- Experience marketing technology services, managed services, cybersecurity, SaaS, cloud services, or professional services
- Experience supporting B2B organizations with complex sales cycles
- Experience marketing NOC, SOC, MSP, MSSP, infrastructure, or cybersecurity services
- Experience with CRM platforms, marketing automation tools, analytics platforms, or content management systems
- Experience developing technical content for executive and business audiences
- Experience supporting compliance-focused messaging involving CIS Controls, NIST, ISO, or similar frameworks
- Experience managing external agencies, contractors, or marketing vendors
Technical Skills
- CRM platforms, such as HubSpot
- Marketing automation tools
- Analytics and reporting platforms
- Content management systems (CMS)
- Email marketing platforms
- Social media management tools
Professional Skills
- Storytelling and content development
- Communicating technical solutions to non-technical audiences
- Analytical mindset / data-informed decision making
- Project management and execution
- Balancing strategic planning with hands-on execution
- Attention to detail and brand consistency
- Cross-functional collaboration
Success Measures
- Increased brand awareness and market visibility
- Growth in qualified marketing-generated opportunities
- Improved sales enablement effectiveness
- Increased engagement with digital campaigns and content
- Consistent production of high-quality technical and business content
- Improved market understanding of NOCDOC’s services and differentiation
- Strong alignment between marketing activities and organizational growth objectives
Career Growth Opportunity
This role provides opportunities to grow into Senior Systems Administrator, Cloud Administrator, Security Engineer, Infrastructure Engineer, or IT Operations leadership roles as technical expertise and organizational responsibilities expand.
Benefits
About NOCDOC
NOCDOC is a U.S.-based technology operations company with more than 35 years of experience delivering Security Operations Center (SOC), Network Operations Center (NOC), Service Desk, Network Engineering, Automation, and Managed Security Services.
Supporting organizations across North America and internationally, NOCDOC delivers responsive, customer-focused technology operations that help businesses improve reliability, security, and operational efficiency.
At NOCDOC, we invest in our people through continuous learning, mentorship, and career development, providing opportunities to grow into advanced engineering, automation, architecture, and technical leadership roles.